Digital Marketing Executive

Riverford Organic Farmers
circa £20,000 per annum d.o.e
04 May 2017
11 May 2017
Marketing Executive About Riverford We're mad about organic veg. It's at the core of everything we do. We love to grow it, pack it into boxes and deliver it to customers' doorsteps around the UK. This takes a lot of brilliant people, with a range of skills and knowledge. Riverford began in 1986, with a few acres of veg, a wheelbarrow and a beaten up 2CV for deliveries. We've grown into a successful e-commerce business, with four farms, three packhouses, a fleet of vans and drivers, a wholesalers, butchery, organic restaurant and pub. We employ people across many areas including IT, Logistics, Sales, HR, Finance and Marketing (and more besides). Our culture and values set us apart from other businesses. Riverford is a friendly but fast-paced place to work, with a passionate, entrepreneurial spirit. We're committed to providing a fair deal for growers, customers and staff. What you'll be doing Our digital team is growing and we are looking for a passionate marketing executive to help us get the most out of paid, earned and owned media to drive forward the Riverford brand, veg box subscriptions and sales of recipe boxes. This role presents a fantastic opportunity to build on your existing experience whilst supporting our digital team with a range of marketing channels including paid search (PPC), social, email marketing, search marketing as well as print and offline channels. You will be a key member of a wider digital team and willing to offer your support wherever it is needed. You'll have a strong focus on marketing activity designed to resonate with a local audience to build awareness and subscriptions. We want you to be forward thinking and able to generate new and creative ways of raising brand awareness as well as contributing ideas to our customer acquisition strategy using a range of marketing channels. Permanent contract, 40 hours a week (Monday-Friday 8.30am-5pm), based on our farm in Buckfastleigh, Devon TQ11 0JU Your responsibilities - Take responsibility for planning, executing and reporting of local marketing campaigns across key channels - Assist in gathering and analysing campaign data to report and optimise campaigns and brand marketing activity - Working with our franchisees and events teams you will support and maximise the opportunities around brand and acquisition events Skills & experience You'll definitely come to us with some digital knowledge whether that's from a recent qualification or work experience. We want to see that you are passionate about all things digital and that you have a desire to learn more. Ideally you will have some knowledge of one or more digital marketing channels including paid search (PPC), affiliate marketing, email marketing (CRM), organic search (SEO). Personal qualities You'll be involved in lots of different aspects of marketing, you'll need to be adaptable, organised and capable of juggling lots of different priorities. Ready to learn and continually learning and improving your skills. You'll enjoy working as part of a team and be willing to muck in and help others where the need arises. Salary Circa £20,000 per annum depending on experience Benefits Riverford is a beautiful place to work, with lots of great people - and other benefits too. We offer 31 days' holiday (including bank holidays), a generous company pension scheme and an annual profit share. We love food and hope you do too, so we give staff 25% off everything we sell on our website; heavily discounted organic breakfasts and lunches in the staff canteen; and free organic fruit and veg. There are also many social events for staff, with two big parties a year. When registering to Jobsite please continue and complete our online application form. Your CV may not be reviewed unless you have completed the online application form.