Community & Regular Giving Fundraising Officer

Secret World Wildlife Rescue
15 Jun 2017
21 Jun 2017
Contract Type
The Community & Regular Giving Fundraising Officer will work closely with our Community Champion volunteers to further build our fundraising capacity within the community and support local events. They will also contribute creative ideas that will help us to engage with and develop our supporters and contribute to the development of the Regular Giving Programme. The role will also have responsibility for producing the bi-annual newsletter, promotional materials and other marketing initiatives to support fundraising events.


To ensure fundraising activity is implemented and managed locally to deliver budgets, targets and income in line with organisational and fundraising strategy. To achieve this by supporting and facilitating the development of volunteer networks (Community Champions) across the local area.

To develop the existing supporter base and contribute to and deliver the strategic communications plan to the supporter base and volunteers. To manage the acquisition plan for new supporters and facilitate the supporter journey for existing/new donors as outlined in the fundraising strategy.


Monitor the activity of the existing supporter base

Monitor support attrition rates and identify ways to limit attrition
Deliver methods of engagement with lasped supporters
Contribute creative ideas that will help us to engage with and develop our supporters
Ensure methods of communication with supporters match their preferences

Manage the Regular Giving Programme

Contribute to the development of the Regular Giving Programme (currently Adoptions)
Working with the Fundraising team, manage the delivery of the programme

Deliver a programme of communication to supporters and volunteers

Deliver the email campaign plan via MailChimp to the supporter base and produce reports to monitor results
Identify opportunities and creative tactics to improve regular communications to supporters
Deliver the bi-annual newsletter on time and to budget; liaise with contributors (internal and external) to ensure content is received in good time; co-ordinate with printers and ensure material is produced to meet media and branding requirements
Facilitate other methods of communication and manage the response and results
Respond to customer complaints immediately and provide effective resolution
Monitor and contribute to the Facebook Staff/Volunteer group and SWWR Facebook page

Develop and maintain the Community Fundraising programme

Ensure there is a consistent and open communication channel with the Community Champions
Expand the Community Champion network and provide support and opportunities for local fundraising where appropriate
Facilitate network meetings
Work with volunteers to ensure community collection boxes, food bins and other collection routes are managed effectively
Work with volunteers and staff to manage the manned collections schedule

Co-ordinate local fundraising initiaitves

Contribute to and deliver the annual plan for local fundraising initiatives, e.g. World Wildlife Day, Make a Will Week, including liaising with appropriate staff and volunteers
Produce appropriate promotional materials and distribute through effective channels (volunteers and media)
Liaise with key external and internal stakeholders
Liaise with Learning Team to identify fundraising opportunities with schools and work to deliver these
Produce KPI's for each initiative and provide reports

Work within SWWR policies, procedures and legal frameworks

Identify opportunities to facilitate communication internally and externally and progress as required.
Undertake other fundraising and communication activities as required

PERSON SPECIFICATION - Community & Regular Giving Fundraising Officer


Educated to degree level or equivalent in a relevant subject

Wide experience of working in a fundraising environment with proven engagement activities

Proven experience and skills of delivering fundraising activities in at least one of the areas of regular giving, community or major donor fundraising with the ability to achieve financial targets

Proven ability to motivate and enthuse colleagues, volunteers and external supporters

Excellent organisational skills and an ability to balance and cope with competing priorities

Working knowledge of current fundraising and data protection legislation

Strong team working skills to work collaboratively with staff and volunteers to achieve objectives

Ability to develop and maintain relationships with external stakeholders

Highly motivated, enthusiastic and self-starting

Excellent verbal and written communication skills

High standard of numerate and IT skills including Word, Excel, Databases, etc.

Excellent customer care skills and able to demonstrate sensitivity with a range of audiences

Able to use initiative and display a creative and proactive approach to all areas of work

Calm under pressure and able to adapt at short notice

Good project and time management skills and able to work to tight deadlines

Able and willing to support / assist others as necessary with a commitment to deliver high quality service

A creative thinker who pays attention to detail

Able and willing to work outside of standard office hours to support fundraising activities / events on evenings and weekends where required / planned


Empathy / understanding of wildlife and conservation

Working in a small to medium charity environment

Working knowledge of relevant legislation e.g. Health and Safety and conducting risk assessments, particularly in an outside environment

Voluntary sector experience / working with volunteers

Event management experience

Marketing experience

Use of design software to create resources and experience in writing marketing materials

Possession of a full / clean UK driving license and own vehicle (required for off-site/outreach work)

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